InSights Group

We are doing company launches, brand management, running companies, and in general trying to keep up with you in changing the world!

How connected are we?

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Colin Thomas from MLIVE.com sent me a link a couple of weeks ago that caught his attention. There was a women in the audience of a keynote speech by Gary Vaynerchuck, that talked about how to promote a 100,000 hugs campaign going around the world. Besides the hugs being interesting, the keynote itself had some great information! The next thing I did was pick up the book Tribes by Seth Godin on the recommendation of a friend. I read that straight through, and wouldn’t you know it that Godin references Gary V. in the book. If that’s not enough coincidence for you, I somehow got to following the 100,000 hugs campaign, and Gail Lynne Goodwin sends a direct message via twitter wondering if I’ve heard of her campaign. Small world, getting smaller? I am realizing the power of the connection. How connected are you?

(photo by photo david @ flickr cc)