This is a guest post by Sarah Worsham, CEO & Web Strategist at Sazbean Consulting and blogging at Sazbean.com. Sarah is passionate about helping companies reach their business goals by using the web effectively. Sarah provides guidance through Internet Marketing, Strategy & Business consulting.

Most of us who have our own businesses got started because we had a passion for something.  I think many of us get so busy with the day-to-day requirements of running a business that we forget about that passion that started it all.  We get run down and we stop working on the things that really matter to us.  Or we take on too much work and don’t have time for important, but unbillable tasks.  Without taking some time for tasks that we’re excited about, we start avoiding work that needs to be done and our overall quality of work suffers.

Just like it’s important to have a great work-life balance by taking time for yourself, family and friends, it’s equally important to have a good balance in your work life.  By setting aside time to work on side-projects and exciting tasks, you’ll feel more energetic overall – which leads to better quality of work (which leads to better referrals and repeat business).  If you have a hard time setting aside time, try scheduling for it on your calendar.  Remember, this is time just for you – be protective of it – turn off email, the phone, and social networks (Twitter, Facebook, IM, etc.).

Carving time for work you’re passionate about can bring that spark back to your work.  I think you’ll find that it affects more than you think.  And you’ll start getting some of those important side-projects done, which means feeling a sense of accomplishment and success.

So, What’s Your Passion?

This entry was posted on Thursday, June 25th, 2009 at 11:05 am and is filed under Only @ InSights. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.