There is are talk about websites, and blogs. If you are new to Social Media, I would like to make a distinction. A blog is a type of website. Blog stands for Web log. It’s a place where you can go online. There are several free sites. WordPress.com is the one we recommend.
A blog website is somewhere where you would go with a regular frequency to post information. This information that you post can be educational, it can be inspirational. The most important thing is that it needs to be interesting. You need to be engaging. If somebody visits a static website once, what compelling reason is there for them to go back? If you have a website that’s structured as a blog, it’s an indicator to people that there will always be something new, something fresh, something interesting on your website.
If you decide that a blog is right for you, you need to commit to the frequency that that you are going to put posts up. If you think you would like to start a blog, and you’ll blog once a month, blogging probably isn’t right for you. If you decide that blogging is something you would like to do, you should do it with some frequency of at least once per day. There are ways that you can time release blog posts, so if you have a block of time, you can put many of them together. But make sure that if you are going to implement a blog as part of your marketing strategy with social media, that you do it with some frequency in mind.