Who and what is a ‘retweet’? So-and-so just ‘retweeted’ this message. Why? How? What does that mean? Here’s a bit of info…

1. How do you know a retweet?
When you see “ “ before the tweet, that has been a retweet. After the icon you also see who tweeted the original message.

2. Why retweet?
If someone’s message out there is something you like, and you find neat or inspirational, it fits your thoughts or it’s worth spreading, you do the genial thing, and pass it on. You retweet it. (If it’s cool enough, it can get retweeted and reretweeted until all of Twitter knows!)

3. How do I retweet?
Under a person’s tweet, on the right there are two buttons. ‘Reply’ and ‘Retweet’. Click ‘Retweet’ and click ‘yes’.

4.What are the implications of retweeting?
If you tweet something, all your followers get it. If one of them retweets it, all of their followers get it…and so on, if the message is good enough.

Have fun, tweet and retweet with style!

The InSights Group works with entrepreneurs, small businesses and dental practices on successful social media marketing strategies.