There are three parties involved with a website, and only one of them is important.
The parties are:
the site owner
the site developer
the user (the person who views your site)
The user is the only one who matters. The focal point of all discussions and decisions must be the user. The end result of everyone’s efforts must be to see that the user’s needs are served.
Your needs get met by meeting the needs of your users.
Tom Harris – who has written 30 posts on InSights Group.
This is a guest post by Tom Harris, Your Marketing Coach. Tom helps entrepreneurs and small businesses develop and execute marketing plans. He specializes in website usability and effectiveness.