The InSights Group decided it would open its doors in a town called Brighton in January of 2008. Two ordinary people dreamed of a place to bring other ordinary people into a place and find awesome ideas. Those ordinary people doing ordinary things have resulted in the extraordinary. Every day. In a place called InSights.
Sandi and Al discovered that dream. Now from what started out as a warehouse and is now a redesigned trend setting co-working palace in Brighton they bring social media and organic marketing to the world.
Between the two of them, Sandi and Al have enough photo business cards to create a mural. Or a flip book. And really amazing photographer friends. The flare for inspiration comes from a yes, what’s next approach. Sought after as keynote speakers, trainers on social media, builders of business philosophy and highly unique motivators, Sandi and Al live in the land of possibility.
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Introducing: Allan Curtis and Sandi Maki, Creative Strategists for New Media Marketing
Allan Curtis
Al is your philosophy guy. No one does a better job with big picture to relatable story concepts designed to liven lively hoods, make a statement and find the mojo in your motivation. He’s a sought after speaker on creativity, organic marketing and social media. His life’s dreams include reading 10,000 books, holding his breath for 3 minutes, and running a marathon. He’s checked two of the last three items off his list. Ask him how it feels to have accomplished them!
As the Orator of the InSights Group, Al faces daily philosophical responsibility. Shouldering this responsibility well, Al’s aptitude for listening and storytelling earn him a place of reverence in the minds and hearts of the community. Al believes the storyteller given the floor should lift and audience up out of their seats. Take them by the hand on a journey, and return the audience to their seats at the end of the story.
With his gift of communication, Al has his hands full — handling new concept origination and explanation detail, ensuring every experience runs smoothly. Lucky for InSights, Al’s artistry also graces the building and creates the ambient décor that co-working enthusiasts enjoy.
As if that isn’t enough, Allan has been a featured persona of a national brand campaign (can you hear me now?) and can currently be found on Amazon.com explaining social media, organic marketing and blogging.
With over twenty years experience as a backyard water recreation creationist, designer and artistic water shaper, he has worked with bringing images to life.
A graduate of Northern Michigan University after exploring artistic and creative studies he finds himself with a degree focus of physics and math. Al resides in a 100+ year old farm house surrounded by an old west village complete with an old mill mine shaft and pond. His family, complete with three daughters, enjoys antique auctioning, downhill skiing, slurpee drinking and marble collecting.
Allan Curtis:
Orator of the InSights Group
Social Media Strategist
Organic Marketing Trainer
Twitter Coach
Contact Allan:
At the Office: 810-623-5839
On the Road: 248-798-0236
Drop him an electronic note here
Connect with Allan via Social Media
Sandi Maki
This is Sandi’s favorite year ever. Okay, every year is her favorite year ever. Sandi shares a jump in with both feet commitment in everything that she does. Her willingness to jump, dive or parachute in has helped inspire the movement of mountains. This attention to intention has won her the hearts of the enthusiast community and some really cool day trips.
Prior to InSights, Sandi has brokered domestic domicile deals, labored in the backyard water recreation industry, typed, planned, strategized and accounted her way around an office.
As if she isn’t already having enough fun, Sandi has been the voice for various companies ads and promotion (talking comes naturally and the voice was a gift). She’s been a featured persona of a national brand campaign (can you hear me now?) and can currently be found on Amazon.com explaining social media, organic marketing and blogging.
Sandi’s formative years were spent growing up above bridge in Northern Michigan. Loving the southern accent she picked up for a time, y’all can relate to her sometimes southern belle style of summertime denim and flip-flops and effective delivery of any message by saying it with a smile.
After hours Sandi can be found at most neighborhood middle school sporting events with her daughter, an amazing and wonderful gift, and her delightful and inspiring son. Her favorite things include Toby Keith, Irish accents, tropical islands and chocolate and peanut butter used in combination.
Sandi Maki
First Lady of the InSights Group
Social Media Strategist
Organic Marketing Trainer
Marketing Idea Maker
Contact Sandi:
At the Office: 810-623-5839
On the Road: 248-798-0239
Drop her an electronic note here
Connect with Sandi via Social Media
Social Media Strategy
Everywhere we turn, we hear that social media has become an important force in business marketing, which is very true. Money goes where people go, and people are going to social media sites.
Having an account in a social media platform (Facebook, LinkedIn, Twitter) is not the same as having a social media “strategy”, and having a strategy is essential for success.
Allan Curtis and Sandi Maki have a common sense approach to integrating social media into a business marketing plan, and would love to help you define, develop, implement and maintain a successful strategy.
The process begins with setting some social media goals, and incorporating the best elements of what is available in the social media world today, with the ability to grow and change tomorrow. A successful strategy can be developed utilizing your existing web presence, and gaining the maximum amount of traction by adding the most important social media elements to your marketing mix.
Sandi Maki and Allan Curtis are co-founders of the InSights Group, an amazing collaborative learning organization. Without traditional funding, a marketing or advertising budget they used organic marketing strategies and social media to grow the InSights Group. Creating the roadmap as they went, learning and growing on the way, they’ve found what works in the world of social media. The social media strategies taught at the InSights Group were developed as a part of those experiences, and they’ll be sharing some of what they have learned with you.
Sandi and Al have presented to a diverse array of audiences, from a small group in a conference room to a national convention. They are hired as social media strategists, conduct classes and training regularly both at our facility, the InSights Group in Brighton, and on location. You can find their CD series available on Amazon.com, and webinars, audio downloads, and podcasts available on the InSights Group website.
Email: sandi@insights-group.com to request a strategy consult.
