In the world of social media, remember to keep your message simple. We recommend crafting the message as if presenting it to a fifth grader. Just because we know everything there is to know about our product/ service, it doesn’t mean that our prospects needs to know all of it. Keep your ideal client in mind. Craft the message in a style that they would like to receive it, not the way you would like to receive it. Be sure to entice them into checking out your website or blog. Never deliberately sell in social media, just tease people.
Finally, be sure that your website has an email capture form above the fold on the home page. Make it easy for people to get your future information. Happy Tweeting!
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Bliss in a Bubble – In the moment – my favorite place to be. As a creative outlet, I enjoy ‘Heavy Breathing Just Before Midnight‘ – a series of podcasts on fun, interesting, and random topics that I share. At InSights Group – I mastermind, coach, consult, and use Organic Marketing to empower businesses tell their stories to the world to become more productive and profitable – especially in the online world. I am also a coach and take on personal clients to help empower positive changes and growth within their lives and businesses. I have experience in many areas of philosophy and psychology including face reading, personality studies and motivation, as well as many holistic modalities such as Reiki Master, and core-conscious transformation. Ask the Pool Guy: I’m a partner in a trio of swimming pool companies from construction to service to online sales – we are changing the industry – and the experience of customers across the country – based in Brighton, MI.